TYPOGRAPHY: Rules that Graphic Designers Must Know About

Are you into graphic design? Then you must know this one! This will help you in working on your future crafts.

TYPOGRAPHY is an art of arranging letterforms in creating a certain design. Your choice of fonts and how it works on your craft will make the difference between a good, bad and a great design.

typography
Photo from Alex

If you’re new to graphic design, then you must know the rules of typography. Let’s get started!

Take note of font communication

When you design, you need to make sure that it can catch your client’s attention. Just need to use an appropriate typeface for a certain design.

Understand kerning

Kerning may define as an act of fine-tuning the space between characters (could be letters, numbers, or even special characters) to produce unified pairing. The main goal of this is to ensure that the space between each character is proportion in order to have a well-arranged text.

Limit your fonts

When you design, you must limit yourself to 3-5 fonts. It may be messy and disgusting to look if you go beyond the limits.

Prioritize readability

When you design, you must consider the font size and typeface you are using. Make sure that people can read your message easily. It will become useless if you create a stunning design yet your text is unintelligible.

Choose your font palette wisely

Color is one of the most powerful tools for designers. You must make sure that your font colors are not too distracting and it does not mislead your viewers.

Treat typography as an art

Even those fonts you used for designs may have an impact on others and it will treat them as art.

Find something that inspires you

Find some design inspirations to look forward to. You can search for some designs on Pinterest, Google Images, or look for designs within your area. In that way, you can earn a lot of concepts to make.

Avoid stretching fonts

Fonts are created with attention to details. According to Creative Market, “stretching a font takes away its efficiency and value.

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